The University of Tennessee, Knoxville

Business Analytics & Statistics Department in the College of Business Adminstration at the University of Tennessee Dreamweaver Templates. College of Business Administration at the University of Tennessee


Business Analytics Master’s Curriculum

     

MBA/MSBA Curriculum

Fall - First Year

MBA/MSBA Courses
  • Session 1:
    • ACCT 505 - Financial Accounting I
    • MGT 506- Competitive Strategy
    • BZAN 505 – Operations Management
    • MKTG 505 - Demand Management I
    • BUAD 515 - Business Skills Development I
  • Session 2:
    • ACCT 506 - Managerial Accounting I
    • FIN 505 – Financial Management I
    • MKTG 506 – Demand Management II
    • ECON 505 – Economics of Strategy
    • BUAD 516 - Business Skills Development II
Credit Hours
  •  
    • 1.5
    • 1.5
    • 1.5
    • 1.5
    • 1.5
  •  
    • 1.5
    • 1.5
    • 1.5
    • 1.5
    • 1.5
    •  
    • 15 Hours Total

Spring - First Year

MBA/MSBA Courses
  • Session 1:
    • MGT 505 - Leading Complex Organizations
    • SCM 505¬ - Supply Chain Management I
    • FIN 506 – Financial Management II
    • STAT 505 – Quantitative Methods
    • BUAD 517 – Business Skills Development III
  • Session 2:
    • SCM 506 – Supply Chain Management II
    • BZAN 506 – Prescriptive Modeling
    • BLAW 505 – Foundations of Bus. Law and Ethics
    • ECON 506 – Market Forces in the Global Environment
    • BUAD 518– Innovation in Practice
Credit Hours
  •  
    • 1.5
    • 1.5
    • 1.5
    • 1.5
    • 1.5
  •  
    • 1.5
    • 1.5
    • 1.5
    • 1.5
    • 1.5
    •  
    • 15 Hours Total

Summer

MBA/MSBA Courses
  • Mini-Term
    • BUAD 591 – Global Business Seminar
    • BUAD 592 – Global Business Travel
  • Summer Internship
Credit Hours
  •  
    • 2
    • 1
    •  
    • 3 Hours Total

Fall - Second Year

MBA/MSBA Courses
    • BZAN 535 - Statistical Methods for Business
    • BZAN 531 - Decision Optimization
    • BZAN 533 - Quantitative Methods for Business Analytics
    • Elective 1
    • Elective 2
Credit Hours
    • 3
    • 3
    • 5
    • 3
    • 3
    •  
    • 17 Hours Total
View Fall Elective Options

BZAN 520 (3 credits, M 3:40-6:20pm) Operations/Lean Supply Chain Management (Dr. Srinivasan)
Systems thinking and its application in operations, using constraint management techniques to build and manage lean supply chains with emphasis on applications in operations, project management and distribution/replenishment, modeling and analyzing real-world systems using the “Thinking Process”.

Stat 583, Special Topics - Taught as Digital Analysis, Section 1, Content covered: Search Engine Marketing (1.5 credits, 11:10am-12:25pm, class will meet in HBB room 530 NOT 532) same as BAS 370, Fall 2014 (Julie Ferrara)
Learn the fundamentals of creating, managing and optimizing an online marketing campaign in a hands-on class. Students will learn by creating a Google AdWords campaign with an actual budget. During the semester they will be given an opportunity to analyze the performance and improve their campaigns. The class will prepare students for 2 of the 4 AdWords Certification Exams. Note: Because the content is analytic in nature and may be of interest to an MSBA student, student may enroll but will receive only 1.5 graduate credit hours.

MARK 537 (3 credits, MW 9:40-10:55am) Brand & Shopper Marketing Management (Dr. Flint)
Builds on traditional brand management in the consumer goods context and addresses shopper marketing management in detail. Concepts and skills include marketing along the path to purchase, in-store marketing/merchandizing, consumer and shopper insights, strategic planning for shopper marketing initiatives, collaboration between product manufacturers, retailers, brokers and advertising agencies, shopper marketing execution, supply chain management issues related to shopper marketing, and performance measurement.

SCM 547 (3 credits, TR 11:10am-12:25pm) Supply Chain Analytics and Strategy
Firms of all kinds are attempting to improve their competitive positions by strategically managing the flow of raw materials, work-in-process inventories and finished goods. This course is built around the topic of managing the supply chain that plans, sources, makes and delivers an organization’s goods and/or services – from suppliers of raw materials through to the final customer (sometimes the reverse!). Historically, most managers have viewed their primary responsibilities as lying within their own functions – the result has been sub-optimization. Today the creation of value often requires careful coordination of activities across the boundaries between functions, firms and nations. In short, organizations that learn how to leverage their supply chains can obtain speed, innovation, dependability, flexibility, cost and/or quality benefits that go far beyond those potentially realized from solely optimizing internal operations. This course will help you gain an appreciation of the fundamentals of operations management, in the context of supply chain management.


Dual MBA/MSBA students with a statistics and/or operations research background may enroll in the elective courses described below with permission of the instructor for fall 2014.

BZAN 553 (3 credits, MW 2:10-3:25pm) Design of Experiments (Dr. Mee)
Factorial experiments. Design principles: randomization, replication, and blocking. Split unit designs. Optimal design. Orthogonal arrays, fractional factorials and response surface methodology. Conjoint analysis. Experimentation in business applications emphasized.

STAT 578 (3 credits, MW 9:40-10:55am) Categorical Data Analysis (Dr. Zaretzki)
Analysis of categorical and count data. Most of the data recorded in real world business applications is categorical in nature. Did a company go bankrupt? Was an insurance claim filed? What demographic categories does a person fall into? The course presents methods to handle categorical data such as logistic and Poisson regression modelling. Theory and applications are considered. Analysis is performed using the SAS software.

MGSC 681 (3 credits, TR 3:40-4:55pm) Supply Chain Analytics (Drs. Bowers & Bichescu)
Analytical models for designing, managing, maintaining, and measuring the performance of global supply chain networks. Optimization models, including linear, integer, and goal programming concepts, as well as inventory and pricing models under market uncertainty. The roles of timely and accurate data, spatial analysis, mapping, visualization techniques in the design and implementation of efficient and effective supply chains.

GEOG 649 (3 credits, W 5:05-7:45pm) Geography of Transport (Dr. Kim)
This is a special topics course that will involve methods for location modeling and transport. A course syllabus will be provided as available.

Spring - Second Year

MBA/MSBA Courses
    • BZAN 540 - Applied Regression Analysis for Business
    • BZAN 542 – Data Mining Methods for Business Applications
    • BZAN 544 – Decision Support Systems for Business Analytics (1st session)
    • BZAN 546 – Simulation Modeling (2nd session)
    • BZAN 550 – Business Analytics Experience
Credit Hours
    • 3
    • 3
    • 1.5
    • 1.5
    • 3
    •  
    • 12 Hours Total

Total Hours for MBA/MSBA Program: 62

MSBA Curriculum

Fall - First Year

MSBA Courses
  • Required Full Session:
    • BZAN 530 - Business Skills Development
    • BZAN 531 - Decision Optimization
    • BZAN 533 - Quantitative Methods for Business Analytics
    • BZAN 535 - Statistical Methods for Business
  • Recommended Electives
    • BZAN 505 - Operations Management
    • ACCT 506 - Managerial Accounting 1 (for students without accounting)


  • Software utilized in fall semester courses:
    • 531: Solver in Excel, brief exposure to AMPL, CPLEX, Gurobi
    • 533: R
    • 535: Extensive use of JMP & MySQL, plus some use of Tableau
Credit Hours
  •  
    • 1.5
    • 3
    • 5
    • 3
  •  
    • 1.5
    • 1.5
    •  
    • 15.5 Hours Total

Spring - First Year

MSBA Courses
  • Required Full Session:
    • BZAN 540 - Applied Regression Analysis for Business
    • BZAN 542 - Data Mining Methods for Business Applications
  • Required First Session:
    • BZAN 543 - Data Management for Business Analytics
    • BZAN 544 - Decision Support Systems for Business Analytics
  • Elective First Session:
    • SCM 505 - Supply Chain Logistics 1: Strategic Issues in Supply Side Supply Chain Management
  • Required Second Session:
    • BZAN 546 - Simulation Modeling
    • BZAN 547 - Directed Process Study
    • BZAN 548 - Time Series Forecasting
  • Elective Second Session:
    • SCM 506 - Supply Chain Logistics 2: Strategic Issues in Demand Side Supply Chain Management


  • Additional software utilized in spring semester courses:
    • 540: SAS Enterprise Guide
    • 543: SAS macros and Proc SQL
    • 544: Visual Basic for Applications
    • 546: ExtendSim
Credit Hours
  •  
    • 3
    • 3
  •  
    • 1.5
    • 1.5
  •  
    • 1.5
       
  •  
    • 1.5
    • 1.5
    • 1.5
  •  
    • 1.5
    •  
    • 16.5 Hours Total

Fall - Second Year

MSBA Courses
  • Required Full Session:
    • BZAN 550 -Business Analytics Experience Capstone
  • Electives Full Session - 3 hours unless noted otherwise
    • BZAN 520 - Operations/Lean Supply Chain Management
    • BZAN 552 - Multivariate and Data Mining Techniques
    • BZAN 553 - Design of Experiments
    • STAT 578 - Categorical Data Analysis
    • STAT 583 Special Topics, Section 1 - Search Engine Marketing Analytics *1.5 hours
    • STAT 583 Special Topics, Section 2 - Marketing Analytics
    • MGSC 681 - Special Topics - Supply Chain Analytics
    • MARK 537 - Brand and Shopper Marketing Management
    • GEOG 649 - Geography of Transport
    • SCM 547 - Supply Chain Analytics and Strategy *Prerequisites: SCM 505 & SCM 506
    • COSC 594 - Fundamentals of Digital Archeology
    • COSC 565 - Databases/Scripting Languages
Credit Hours
  • 3
    •  
  • 9

Total Hours for MSBA Program: 38


Business Analytics & Statistics ~ 255 Stokely Management Center ~ Knoxville, TN ~ 37996 - 0532
Phone: 865-974-4116 ~ Fax: 865-974-2490 ~ Email:soms@utk.edu

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